Social media crisis management, hours before it blows up.
GrowthMeteor's crisis agent forecasts a negative spike before it peaks, explains the root cause and the mood driving it, and routes the alert to your team, so PR gets ahead of the story instead of cleaning up after it.
Third double-charge from Meter this month. Support hasn't replied in 2 days.
Anyone else getting billed twice by Meter? Starting a thread.
Disappointed, the double-billing issue is still not fixed for us.
Meter billing bug is spreading, lots of people reporting it now.
By the time a PR crisis is trending, you've already lost the head start.
Crises don't arrive announced, they accelerate. A handful of angry posts becomes a narrative while your team is asleep or buried in a dashboard. Generic alerts fire on volume after the fact, with no read on why it's happening or how bad it's about to get, so PR is always responding late.
- ×Alerts that fire after a spike has already peaked, not before
- ×No explanation of the root cause or the emotion driving it
- ×The right people find out hours late, through the wrong channel
How teams manage a crisis with GrowthMeteor
Forecast the spike before it peaks
The crisis agent tracks the rate of negative mentions and projects when it's accelerating toward a crisis, so you get hours of head start, not a post-mortem.
Understand the why, not just the what
Every alert carries the root cause: the dominant emotion, the topics driving it, and how severe it's getting, plus any past playbook for 'we've handled this before'.
“Billed twice again this month, this is the third time.”
“No reply from support in 2 days. Not okay.”
“Just want a refund and an explanation.”
Pause auto-replies, post a status update, route refunds to support, owner: Dana.
Route it to the right people, fast
High-severity alerts escalate to Slack, email or your CRM the moment they fire, with a clear status, so the right team is on it while it still matters.
Negative mentions accelerating, crisis level in ~3h. Driver: “double-charge”.
On it, pausing auto-replies and posting a status update now.
The features behind Crisis management
Crisis detection
The crisis agent detects negative spikes and predicts brewing crises by projecting the rate of negative mentions.
Learn more →The five agents
Five specialized agents work in parallel: engagement.
Learn more →Sentiment & trends
See sentiment over time.
Learn more →Integrations
Send high-intent mentions and alerts to the tools your team already uses: Slack.
Learn more →Built for the people who answer when it goes wrong
If a quiet weekend can turn into a Monday crisis, GrowthMeteor gives PR and comms the early warning and the context to respond before the story sets.
Comms & PR
Getting ahead of a negative narrative before it becomes the story.
Founders
Who need to know the moment the brand is genuinely at risk.
Support leads
Catching a product issue spiking before the tickets flood in.
Crisis management questions, answered
How does GrowthMeteor detect a crisis early?
Does it explain what's happening?
How does my team get notified?
Which platforms does it watch?
Find your next customer in the conversation.
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